Creator-led brand IP

Your brand needs a show—not another post.

Ryan develops, hosts, and tests social-first series that give brands a recognizable personality and a reason for audiences to come back.

Request a dedicated series
Ryan Tang in New York City in 2025
NYC, 2025

The opportunity

Give the brand a protagonist.

A dedicated series can live on the brand’s own accounts or Ryan’s channels. Each engagement combines native creative, repeatable ideas, and the on-camera energy needed to turn a product into something people willingly watch.

The process

From idea to repeatable IP.

01

Find the premise

Start with the brand goal, product, audience, and the reason people would choose to watch.

02

Build the format

Develop the host role, repeatable hook, episode structure, and creative world of the series.

03

Make the test

Film and edit the agreed episodes with Ryan as the protagonist or creative lead.

04

Learn and scale

Review the strongest signals and decide what should become the next season or ongoing partnership.

Built from real experience

Ryan has already been the face inside other brands’ worlds.

That experience now becomes a focused service: build the premise, put the right personality at the center, test multiple episodes, and identify the format worth continuing.

Ryan Tang with Diane Wang during a DHgate trip in China
Ryan Tang with Diane Wang, Founder, Chairperson & CEO of DHgate Group.

Start the conversation

Email Ryan to request a dedicated series for your brand.

Los Angeles–based · Available worldwide

Request a dedicated seriespartnerships@ryantang.work ↗